[China Glass Network] Social Initial Sharing Company
Shared thinking. We want to share what we share, and we publish and share it. And from the beginning, choose a title that is suitable for sharing and appealing.
Real update
Social media promotion involves real-time publishing, not next week or next month. Specific topics and discussions help you capture the trends and spread of energy. It also means that you must respond to complaints, questions and inquiries in real time.
The pattern of release three months and six months ahead is rapidly dying, as the market may have changed during this time and people want to get the information they want right away!
Solving problems by education
Education-based, not sales.
People no longer want to be peddled with a variety of ideas. Instead, share information and solve people's problems through questions and answers and information sharing, whether it's your blog, links, Weibo, or updates or information on social networking sites.
Wonderful Du Ping
Don't be pure promotion, but entertaining.
Our era ignores dullness and welcomes the wonderful. Weibo pages that include entertainment, competition, humor or surprise will be shared.
Wide channel spotlight
A single platform or channel is far from enough today, whether it's email or professional magazine promotion. You need at least Weibo, social networking sites and blogs. Social media allows you to be exposed to the public in a 7 x 24 hour manner.
Learning charity
Like charity, free stuff is shared, which doesn't mean you have to do everything for free, but it can help you build trust and spread your content around the world.
This way, when you actually publish a printable version of an eBook, readers will buy it. Because they know that they like your content.
Multimedia thinking
Pure text content is no longer sold, you need to provide information in different ways to meet the needs of different groups of people. You need to be able to publish your content in different media formats.
Young people like video, and the previous generation prefers email and text. Discover what media formats your audience likes and meet their requirements. High-speed broadband networks can now meet your needs.
Create a model
Social media marketing should be thought of as a publisher.
Simply send an email, a product introduction, and the days of a special discount are gone and will not return. Consumers will now search your company online and search for answers and solutions that have been released to solve their problems. The online publications you plan may be resources such as e-books, webcasts, video tutorials, and PDFs.
Tracking is fine
Start targeting your market segment.
Different groups or fans will find you and share them with their own insiders. On Weibo, you need to track leaders and celebrities in your field so that when you post a message, they respond and advertise you in their fan base.
Social media promotion can also target specific groups, including jobs, interests, and regions.
Show passion driving force <br> <br> Remember, social media need passion. Therefore, if you are not enthusiastic enough and don't have enough motivation, everyone will feel it. Passion can't be obtained by camouflage, and a passionate publisher will be unfavorable.
Expand your passion.
Listening to the rolling source
Listen to your audience, they will tell you what they want, what solutions they want to address their problems, and then provide your help.
Weibo, social networking sites, discussion communities, and blog commentary sessions can reveal a wealth of information about the needs of the target market. Resources come from your ability to listen.
Participation in fine means
By listening, you can understand the market. Then you can start communicating with them in real time, using the exact means (information system) that listeners like, whether it's Weibo, social networking sites, or email.
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