Zhongshi Group Brings 150 European and American Light Luxury Brands to Invigorate New Business Markets

On March 18th, the China Fashion Group brought 150 European and American light luxury brands to the 2015 23rd China International Clothing & Accessories Fair in Shanghai.

This time, the China Times Group has cooperated with local top authoritative fashion professional organizations in Italy, the United Kingdom, France, and the United States in recent years. It has introduced more than 150 light luxury fashion brands with high quality, high fashion, and high cost performance in Europe and America. China. And launched a new business model OFD (line Shanghai Tao + light luxury fashion experience shop) created by the top international fashion operations team.

During the Expo, China Times Group completed several strategic cooperation contracts on site, cooperated with China Guangzhou Airport Logistics Group, established a bonded sales platform in Guangzhou, and achieved a high-cost sales platform synchronized with Haitao's price and Europe. At the same time settled in Guangzhou International Procurement Center, with airport logistics, international procurement center as the core, in Guangzhou to establish light luxury brand operations headquarters.

Italian light luxury brand OROBIANCO President GIACOMO

While building a light luxury brand Haitao platform, it also achieved the commercial landing of these luxury brands in China: In June, a bonded sea auction experience sales platform will be established at Guanyin Street in Chongqing. At that time, it will open a 1,000 square meter flagship experience store designed by an international professional team. The OFD project will be launched in Shanghai in June. Co-founded OFD International Fashion Original Design Industrial Park with Shanghai New Chongtai Cultural and Creative Development Co., Ltd. to build an international operating platform where international original design brands compete with Chinese original design brands for common development. Practice the platform of international original design and Chinese original design brand marketing operation and basic operation.

Dr. Zhang Qinghui, Executive Vice Chairman of China Fashion Designers Association

Zhongshi Group President Dr. Li Jihai

According to the introduction of Dr. Li Jihai, the president of Zhongshi Group, the Zhongshi Group used the CHIC platform to present its 150 light and luxury brands for the first time in China and promoted the operating model of the OFD fashion original design industry. Shanghai Songjiang OFD International Fashion Original Design Industrial Park is a market-based benchmarking model, which will then be replicated and developed across the country.