The annual consumption of Japanese towels is 70 billion to 80 billion yen. Most of the towels needed by Japan are imported from China, Vietnam, Pakistan, the United States, Thailand, Taiwan, France and other countries and regions. China, Vietnam and Pakistan are the main suppliers. The country accounts for 90.8% of the total imports of Japanese towels. The following is a detailed introduction to the Japanese towel market, including the variety, high-end, gift, price difference and bogey five characteristics.

First, many types

The Japanese towel market is available in a wide variety of applications. Such as sports towels, towels for hotels, hotels, baby towels, bath towels for family bathrooms, bathrobes, towels for floor mats, etc.

Second, high-grade

Japan is a high-consumption country where consumers are used to using high-end towels. It is soft, warm and comfortable to touch, especially the touch of bath towels and bathrobes. It is soft and colorful after washing, and it will not harden.

Third, gift

There are many Japanese festivals, and the festival is popular with gifts. Towels are one of the preferred gifts. Almost half of the towel consumption is purchased as a gift, so the towel packaging on the Japanese market is aesthetically pleasing and suitable for gifts.

Fourth, the difference is big

The price of towels imported from Japan varies widely, with an average unit price of 100 grams: 57 yen for China; 56 yen for Pakistan; 107 yen for Taiwan; and 526 yen for French products. It can be seen that improving product quality and grade is still very promising.

Five, avoid lotus

Japanese people are jealous of lotus flowers, and there is no lotus pattern on the towel.

The above is the five characteristics of the Japanese towel market introduced by everyone from five aspects. Everyone should have some understanding of the Japanese towel market, and should help you when purchasing.